Where we are in the planning process

We are currently in the process of designing the hotel. The brief is to design a Premier Inn hotel that meets our operational requirements, suits its surroundings and is fitting for Bognor Regis. The new hotel also needs to align with Whitbread’s objective of becoming a net zero business (for scope 1 and 2 emissions) by 2040.


As we work up our plans, we would like to talk to you about what we are proposing and the benefits we will bring to Bognor.

We held an in-person public exhibition on the 8th March and an online webinar on the 9th March, where those who attended were able to view the emerging plans for our new hotel.

Our team were on hand to explain the plans and answer any questions and listen to feedback. We’re keen to hear what the local community think of our plans to open a new hotel. We have spent many months first finding what we believe is the right site in the town and also working on our current design for the hotel.

It’s really important to us that the new building fits into the local neighbourhood, creating a comfortable, affordable and attractive place for visitors to stay, as well as providing significant investment into jobs and the local economy.

Thank you to everyone who has shared their views and thoughts on our proposals. The period of public consultation has now closed and we are considering the feedback received and reviewing our proposals, prior to submission of a planning application.

Consultation Period

The consultation period closed on the 22nd March 2023.

If you have any questions about the consultation or proposals, then please contact the project team.